In March, Talk of the Town Restaurant Group Foundation encouraged the
Central Florida community to raise money for Kids Beating Cancer through two different fundraising drives.
First their monthly “Round Up for Charity” campaign featured Kids Beating Cancer for the month of March
and second they hosted a dinner called John’s Challenge where each guest had to raise $1,000 for the
HOW IT WORKED
As part of the Foundation, all restaurants in the Talk of the Town family participated in the Round Up for
Charity program, where guests rounded up their checks to the nearest dollar to support Kids Beating
Cancer from March 1 st through 31 st . The participating restaurants, listed below, collected a total of
Charley’s Steak House
Texas Cattle Company
Vito’s Chop House
Next, Talk of the Town set a goal to raise $100,000 for the charity by creating John’s Challenge in memory
of John Voight, son of Kids Beating Cancer founder, Margaret Guedes, who lost his life to leukemia at the
age of 9. They invited 10 “Ambassadors” to participate in the effort by raising $1,000 and then challenging
nine of their friends to also raise $1,000 in six weeks! All those who met their goal were treated by the
Woodsby family to a fabulous all-inclusive steak and lobster dinner held at Charley’s Steak House in
Orlando. Unbelievably this goal was not only met but surpassed by $4,270 for a grand total of $104,270!!!
All operational costs of the foundation are paid for by the Woodsby family, who own Talk of the Town
Restaurant Group, so that 100% of the money collected went directly to the charity.
Photos from John’s Challenge can be found on our John’s Challenge Facebook album.
ABOUT KIDS BEATING CANCER
Kids Beating Cancer is advancing cures through the science of cutting edge treatment at the Kids Beating
Cancer Transplant Center at Florida Hospital, while providing resources and support for children with
cancer, leukemia and related life-threatening diseases throughout the treatment process. The organization
pays for the transplant testing and donor identification, costs never covered by Medicare and only partially
covered by insurance for the children. By removing these financial barriers any child can have access to
bone marrow and stem cell transplantation at the Kids Beating Cancer Pediatric Transplant Center located
at Florida Hospital for Children, “the best-and-only hope for a cure”
To learn more about Talk of the Town Restaurant Group Foundation or Kids Beating Cancer, visit